Updated 15 Nov 2024Print this page

In the modern business environment, talent acquisition has become a critical function of Human Resources and the people strategy. Unlike recruitment, which is often reactive and focuses on filling vacancies, talent acquisition is a strategic approach that emphasises the long-term needs of the organisation. Technology plays a pivotal role in this process, enabling HR professionals to identify, attract, and retain top talent.

Traditionally, HR departments have focused on recruitment - the process of filling immediate vacancies. However, as businesses evolve and the competition for top talent intensifies, there has been a shift towards talent acquisition. This approach is proactive and strategic, focusing on building relationships with potential candidates, understanding the talent landscape, and aligning talent strategy with business goals.

Find out more in our The role of technology in talent acquisition article.

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